IDR Builds Credibility
IDR's concept was conceived from the idea that like television, video
on the Internet opens new doors for business promotion.
In 2001, with a successful video production company that produced
infomercials and commercials for television, IDR's founder,
Brett Duncan, saw the vision to produce radio and television quality
“real-life” testimonials to promote business online, just like the big
companies did on TV.
Along with partner Diana D'Itri and the IDR production team, IDR has
developed a system for producing shows around doctors, lawyers,
financial advisors, realtors, and other business professionals who
wants to portray his or her credibility through professional broadcasts.
IDR productions always convey integrity and trust to build a rapport
with prospective clients online.
Google result by 53x" (Forrester, January 2010)
IDR Presents
Why IDR?
scale was once only affordable by those businesses with a big advertising budget. IDR broadcasting has been around since 2002 and continues to offer big media results for
small marketing budgets.
Doctors, lawyers and other service professionals need to convey credibility to prospects online if they want to get the business. IDR web videos bring out the best in clients to
grab attention and initiate a rapport that builds trust online like no other marketing
medium can.
As an industry pioneer in the advancement of Internet media broadcasting, IDR has
perfected the methods by which professionals can more effectively use video to promote
their services online. IDR showcases client expertise and personality in a way that differentiates their business from the competition to increase web traffic and website conversion rate.
Breaking through online really comes down to what matters most to potential clients and
trust is the #1 ingredient that compels someone to choose one business over another.
In order to turn prospects into clients from a website, a business must first:
1. Get noticed 2. Develop rapport 3. Build trust
IDR's strategic videos were all developed with client growth in mind. That's why our productions and TV interview series were specially designed over the years to maximize client credibility and earning power from the web.
Find out how to sell without selling by promoting your expertise instead:
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